AppFollow allows Amazon Vendors and Manufacturers to communicate directly with their customers about their products. You can publish official responses marked with the “Manufacturer” badge through the AppFollow interface or any customer service system.
This feature is available to
Premium customers only. To enable the Amazon Replies feature, please contact our support team or your account manager.
The Amazon integration can be set up via AppFollow's test email address. This will allow you to test sending responses via AppFollow. Answers published through our email are displayed without the “Manufacturer” badge and your company name.
We can post replies to Amazon questions only with the Amazon Official Manufacturer integration (with brand name and "manufacturer" badge).
To send replies with the “Manufacturer” badge and your company name, please contact our support team or your account manager. We’ll help you generate an individual email address to set up the integration.
Amazon should verify your Amazon Vendor Central account. You can learn more about the process of getting the “Manufacturer” badge in the
Amazon Official Contributions Program for vendors and manufacturers. If your Amazon account doesn’t have the “Manufacturer” badge, please contact the
Amazon support team.
Set up the Integration
Once you create a personal email address for the Amazon integration, or decide to test it with the AppFollow email address, please follow these steps: